Close Encounters Of The Republican Kind: McCainSpace Relaunches

- août 28, 2008 · News Feed from Techcrunch 

Why is it that both political campaigns feel the need to have their own social networks. Barack Obama has my.barackobama.com and John McCain has McCainSpace, which just relaunched with a new design from KickApps after failing massively on its own. The new McCainSpace design itself is functional enough, giving McCain supporters a central place to discuss election issues via blogs, forums, videos, and photos. But I’m not sure who the site is supposed to appeal to other than lonely Young Republicans who don’t have any friends on Facebook.The site is aimed at “Generation08,” presumably the young’uns that the campaign is having a hard time reaching. The logo and default photo image remind me of something out of Close Encounters of the Third Kind (remember that scene with the alien light coming through the doorway?) And then there’s the welcome video of McCain on the homepage (embedded below), saying “Greetings my friends.” Greetings, gramps.

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