Forrester?s Jeremiah Owyang: The Best and Worst of Social Marketing
Not being social enough is a big problem for corporations trying to use social media. That’s what Jeremiah Owyang and his team at Forrester discovered in a new report. Forrester selected 16 firms across four industries and found only one company worthy of accolades. What makes BMW a social marketing winner? In part, it’s that […]
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Sphere: Related ContentForrester?s Jeremiah Owyang: The Best and Worst of Social Marketing
Not being social enough is a big problem for corporations trying to use social media. That’s what Jeremiah Owyang and his team at Forrester discovered in a new report. Forrester selected 16 firms across four industries and found only one company worthy of accolades. What makes BMW a social marketing winner? In part, it’s that […]
More: continued here
Popularity: unranked [?]
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